Negotiating a Successful Clinical Champion Partnership

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A Clinical Champion Partnership: Positioning, Motivations and Compensation What does it take to negotiate a successful clinical champion partnership?  How do you position yourself to attract a clinical champion or identify a business partner? This post continues my conversation (Matching Clinical Champions to Your HIT Product Lifecycle) about clinical champion partnerships with Shameer Soni, an attorney with the Patel Law Group in Dallas. Shameer has worked on …

Matching Clinical Champions to Your HIT Product Lifecycle

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Your HIT Product Lifecycle Will Determine the Right Clinical Champion If you’re a digital health startup, you face many tough decisions in your HIT product lifecycle. The path from raw idea to successful market solution poses many challenges. Physicians serving as your clinical champion can advance the ball, but not all physicians bring the same skills to the game, and your needs will …

Health Tech Value Proposition: Vitamins, Aspirin or Antibiotics?

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Dreamit CIO on Defining Your Health Tech Value Proposition A value proposition. It’s the life’s blood of a successful startup. It’s not easy to define for any young business, but it’s uniquely challenging for health tech startups who experience some of the highest failure rates of any industry. A health tech company is not simply a tech company with a tech …

Right and Wrong Ways to Engage a Clinical Champion

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Clinical Champion Success Rests on Assessing Needs and Protecting Physician Integrity The growing demand for HIT services has inspired a new crop of entrepreneurs to target the healthcare market. But many tech entrepreneurs mistakenly assume their IT expertise will be transferable to the healthcare arena. As Dr. Arlen Meyers told me, companies that don’t consider the differences and fail to …

Getting Your EHR Integration Solution on a CIO’s Radar

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EHR Integration Top Priority for Austin Hospital CIO EHR integration is a top priority for one hospital CIO here in Austin. In his role as CIO of Seton Family of Hospitals, Mike Minks must grapple with a host of EHR integration issues that impact workflow, innovation, outcomes and physician performance. His perspective is particularly instructive if your company has an unproven track …

A Checklist for Finding the Right Clinical Champion

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A Clinical Champion Relationship Is a Two Way Street Over and over again, physicians I’ve talked to stress that companies need a clinical champion when launching a new HIT or health tech product or service. White papers, case studies and other marketing content certainly matter. But a physician insider or advocate serving as your clinical champion opens doors and establishes credibility. As your representative, …